Freshwater Fishing

The SteelShad® XL 3/4 oz. blade bait is made from durable stainless steel with a molded lead weight and features two VMC® Permasteel coated hooks. Just as you would throw crank baits, cast the...

The Supernato Beetle Baby is the smaller version of the Supernato Beetle, another creation of Molix® in collaboration with Mike Iaconelli. It retains the same characteristics and the same swimming...

Stingray trolling spoons are made with high quality materials and finishes and offer tournament winning action through all speed ranges. Theyr'e great for walleye, trout, salmon, browns, and coho...

These top performing Kastmaster® lures work great for both freshwater and saltwater applications. Balanced spoon with wild action Plain treble hook Won't bend, break or corrode Ideal for medium...

The Williams® Flasher® is a traditional style attractor spoon. This design of spoon has proven itself for decades. The Flasher simply improves upon a good thing by adding jewelry quality precious...

The LiveTarget® Sunfish Crankbait was developed for anglers with a passion for cranking. The natural shape and profile, color scheme and swimming action are designed to mimic an isolated Sunfish...

The Berkley® PowerBait scent and flavor impregnated into baits is tasted by fish upon biting the bait. Fish hang on longer for more positive hook sets, and the more a fish bites the more scent is...

Designed from the ground up to be the ultimate wacky rig worm, the Spanky® is now made with a special plastic formula loaded with the heaviest salt concentration in the industry! The basic wacky rig...

Not only is Ozmo™ the freakiest freakbait and wildest creature bait you've ever seen, it's also the first bait designed to be morphed into whatever configuration the conditions demand - and it's...

Berkley® Gulp!® Alive!® is the next generation in Gulp! technology. Now your favorite baits come floating in the Magic Gravy, in a sealable jar, enabling you to recharge your baits by putting them...

Berkley® PowerBait scent and flavor impregnated into baits is tasted by fish upon biting bait. Fish hang on longer for more positive hook sets. The more a fish bites the more scent is dispersed into...

Very active swimming action is created by the BB Gun lure. Thin spoon Salmon and lake trout can't resist Plated in silver, gold, or copper Proven colors Suggested use: Salmon, lake trout, rainbow,...

The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish. Berkley® Gulp! truly is the next generation in soft bait. Package of 12 Replaces the real...

61 Gun is a medium thickness spoon used with downriggers and wire line.Provides great fish swimming actionPlated in silver, gold, or copperHand painted with proven colorsSuggested use: Salmon, lake...

Berkley® PowerBait® scent and flavor impregnated into baits is tasted by fish upon biting bait. Fish hang on longer for more positive hook sets. The more a fish bites the more scent is dispersed into...

Berkley® Gulp!® Alive!® is the next generation in Gulp! technology. Now your favorite baits come floating in the Magic Gravy, in a sealable jar, enabling you to recharge your baits by putting them...

Very active swimming action is created by the Mini BB Gun. This thin spoon is excellent in summer when the bait fish are smaller.Smaller version of Moosalamoo's® BB Gun lurePlated in silver, gold, or...

The Kreature™ has long swimming arms, a thick-bodied tube body, and rear tentacles. Its sure to catch the attention of a hungry bass! Package of 7 Salt impregnated Can be rigged in a variety of...

Berkley® Gulp!® Alive!® is the next generation in Gulp! technology. Now your favorite baits come floating in the Magic Gravy, in a sealable jar, enabling you to recharge your baits by putting them...

Ultra Lite trout and panfish anglers will really appreciate the durability of these little spinners. Included is everything from an #00 Ultra Lite Wooly Worm to a #00 Aglia Long Mino. Any one of...