Freshwater Fishing

The Fighting Fish is a highly effective lightweight spoon lure for all types of game fish, especially trout.Quality constructionHighly reflective plated and embossed scale pattern surfaceSuggested use: Trout, GamefishMade in USA

The KVD Jerkbait has the perfect combination of roll, wiggle and flash to attach fish. It combines a weight transfer system for increased castability, 3D eyes and premium black nickel hooks for that action that only a KVD Jerkbait can give. Jerk on slack...

Pro picked kits offer anglers the lures they want at a real value. The whip tails tubular construction presents a wider profile while the dressed tail and polished stainless steel blade are great for attracting that big one. Extremely sharp VMC® hooks...

Panther Martin's® classic patterns are time tested lures that are deadly on stream and lake trout.Unique shaft through blade design creates easy and fast spinning actionConvex / concave blades send out sonic vibrations that are irresistible to fishHeavy...

The 3DS Minnow is a tournament-level hard bait that has a tight wiggle action when fished with a straight retrieve. This flat-sided bait, when fished in a twitch-pause-retrieve style, produces an erratic action unlike any other jerkbait. Its molded-in...

The all silver and all gold, with barrel shaped bodies, are truly effective on many species of fish. The dressed tail adds extra bulk and color attraction.Unique shaft through blade design creates easy and fast spinning actionConvex / concave blades send...

The Regulars are Panther Martin's® most popular sonic spinners. The extraordinary fish catching ability of these lures has been proven time after time over the 50 years they have been selling them. Each and every year fisherman report catch after catch...

This is not a quick copy - it is the Charlie Helin original. For over 50 years the versatile FlatFish® has been around and catching fish with its one-of-a-kind swimming action.This FlatFish is a shallow to medium diving plug designed to catch a wide...

Since the 1950's Worden's® original Rooster Tail has been and still is one of the most productive spinners around. Pulsating hackle tail Attractive spinning action Red hook Suggested use: Gamefish

The LiveTarget® Yellow Perch is a deadly tool for targeting most freshwater gamefish. All models are built with a strategic internal weight transfer system which also acts as an attractive low frequency rattle. Seasoned anglers will value the added...

The Mepps® Aglia® Trout Pocket Pac features three #1 Mepps spinners. It takes the guesswork out of selecting the right lure for trout. Aglias are extremely effective under a wide variety of fishing conditions. This is just one reason the Aglia, the...

So detailed and realistic, the LiveTarget® Rainbow Smelt will soon have hard core bass and walleye anglers pumping with adrenaline. The ultimate stick bait, this tool has it all - weight transfer system, rattle chamber, suspension capabilities, speed...

Now anglers can fish the Xtreme Attitude of the X-Rap® at any depth consistently. Rapala® introduced the effective CountDown® method back in the 60s. Since its introduction, the technique has enabled fishermen to consistently reach suspended fish at any...

Escape Little Twin™ is a sized down Escape Twin™. It inherits the same reaction bite enticing sharp action and big fish attracting volume. Technically it is downsized, but the large twin paddles and 4 reverse set legs thrash around for...

The LiveTarget® Pumpkinseed performs like no other hardbait when bass, walleye and Northern pike are targeting schooling sunfish. This flat-side crankbait has an authentic profile and precise swimming action that is so accurate it is in a league of its...

The BX™ Minnow, like the BX Swimmer, now give anglers the option to fish a balsa style action in the most extreme, rugged conditions. One-of-a-kind pieces, the actions and the durability are truly unmatched. Plus the finishes are the most...

The Thomas® E.P. Spin is a killer for trout, and many other types of gamefish and panfish. Classic in-line spinnerQuality constructed with solid brass bladeEasy-spin clevisSolid brass beads - not hollow like cheap imitationsStainless steel...

The BX™ series from Rapala® lets anglers have the lively, responsive action a balsa wood lure offers, with the option to fish them in the most extreme, rugged conditions. Truly one-of-a-kind pieces, they're the liveliest, yet toughest balsa based...

Kalin's® Salty Lunker Grub's precise and proven design provides maximum action at ultra-slow speed. Package of 10 Precise, proven design provides maximum action at ultra-slow speed Remains super soft, yet tough, in cold water temperatures Made in USA

The Escape Twin™ is based on the proven success of the Escape™ model to incite reaction bites with sharp action, plus extra volume to increase its appeal. The extra volume-up parts move quickly on fall and lift to incite reaction bites. They...