Freshwater Swimbaits, Panfish & Traile

Soft, silent and lipless, the Power® Vibe can be fished year-round with a fast fall rate, high flash and a tight, crispy action. The single Fusion 19™ hook makes the Power Vibe a better choice for bottom, near bottom and weedier situations than...

The Berkley® PowerBait® Chop Block is a glide bait so effective it seems almost unfair. Devised to halt bass in their tracks, this versatile soft glide mimics a variety of forage bases with its tall broad profile. The Chop Block is adept at generating...

The Haze-ST is engineered to elevate strike responses from cruising, mid-column neutral fish - exhibiting refined action across the finesse spectrum from drop shots to mid-strolling. Designed for tournament pressure zones where career-defining bites must...

The Spark Shad 4" is a hand-poured paddle-tail with a hull-design that increases linear stability. With an extremely sensitive tail designed to produce natural high-frequency vibrations even at slow retrieve speeds, the Spark Shad will keep fish...

The Mooch Minnow™ combines the best features of both a minnow-style bait and swimbait and seamlessly transitions from a jig head to a drop shot rig. Whether shaken, reeled, or dragged, this versatile lure consistently attracts bites and is proven...

This fork-tail jerk minnow takes the baitfish profile to the next level, featuring precise details and a tail that quivers with the slightest current or rod twitch. Its erratic, darting action - whether rigged on a worm hook moped on a jig, or set on a...

The Swag™ LT Swimbait combines a wide, stable swim action with a versatile over/under Line-Through (LT) harness for dorsal or belly hook rigging. Built from 10X Tough ElaZtech®, it slides up the line on hookset to prevent thrown hooks. Features...

A favorite of anglers that need to entice a fish to react, the 4Play Pro delivers an irresistible S-curve swimming action which excels at stop and go presentations. The 4Play will turn heads below and above the water.Hard ABS body with PVC semi soft...

Based on Savage Gear's® wildly popular 4Play Pro, this new lure comes with a five-piece segmented body that gives it a remarkably fish-like S-curve action upon retrieve. Like most Savage lures, its photoprint fine detail is based on a 3D scan of an...

Two years of testing, tunning, and development have produced the best performing glide bait in its category. The 3D Glide Swimmer's fine tuned action will quickly make it a favorite of anglers throw big baits at bigger fish.S pattern swimming actionSlow...

Shad are large baitfish targeted by a multitude of gamefish. The Savage Gear® Gizzard Shad features an all new swinging treble hook harness that let anglers choose if they want the hook buried in the bait or swinging freely under the bait to make it...

When the bite gets tough - cold fronts roll in or fishing pressure peaks - hardcore swimbait anglers need a reliable option that still draws big strikes. Enter the KGB Lil Guy. Designed for those challenging conditions, this 120mm version brings the...

Following in the footsteps of its predecessor, the 3D Bluegill Version 2 offers improved details and a photoprint finish making it indistinguishable from the real thing. Its four-part segmented body provides the new 3D Bluegill with a lifelike action at...

The Yo-Zuri® Pro Series Glide Bait is a Japanese designed chopping style single jointed glide bait. Designed in conjunction with Yo-Zuri's top US BASS and MLF pro staff, this bait gives anglers an affordable, yet extremely high quality and effective swim...

From ultra-finesse panfish fishing to big-bait trophy hunting, the Panorama is built to do it all. This incredibly lifelike soft plastic mimics natural forage with unmatched realism, making it deadly on bass, crappie, bluegill, walleye, and more. Whether...

Built with purpose and packed with innovation, the Strobe Shaker 3.7 delivers a dynamic presence that triggers big bites. With a slender minnow profile, it's designed to mimic natural forage with precision. True to 6th Sense’s® reputation for...

Named after Ben Milliken's son, the Ozzie is a must-have soft plastic bait designed for unmatched versatility. Its smooth side-to-side oscillation and responsive action come alive with quick twitches or light jigging, making it irresistible to bass and...

Purpose-built for forward facing sonar , the Finisher hits on all the fast dropping, hard gliding and fish provoking actions of glide baits plus ups the anti to give the angler the control to react to the fish, test its mood and produce a strike with a...

The Last Ace is a meticulously crafted slow sinking swimbait, setting a new benchmark in fishing lure technology with its hyper-realistic design and exceptional functionality. At 3" in length, this swimbait is the epitome of precision engineering,...

The Last Ace is a meticulously crafted slow sinking swimbait, setting a new benchmark in fishing lure technology with its hyper-realistic design and exceptional functionality. At 1.7" in length, this swimbait is the epitome of precision engineering,...