Freshwater Fishing

Ugly won’t quit. Introducing the Ugly Stik® Carbon featuring 100% graphite for a lightweight rod, crisp action, and increased sensitivity while maintaining the legendary toughness you’ve come to expect from Ugly Stik.Rod:Two-piece rodLight...

A great reel for the budget-minded angler, the Aria A is all wrapped up into a compact body design. The reel features multi-disc Japanese oiled felt drag washers for a smooth output of line, as well as a one ball bearing drive for smoothness and...

The Strike King® Tumbleweed is here to revolutionize your fishing game. At its core is a unique 12-sided dice design, paired with an innovative skirt material that delivers lifelike action no fish can resist. This extraordinary combination mimics natural...

The Limited Edition Olive Drab Ceymar Spinning reel delivers stunning engineering that the Ceymar series has come to be known for. With its ultra-lightweight, aggressively ported spool and rotor in black on matte olive drab green styling, the Ceymar ODT...

The Max SX Spinning Reel takes inspiration from the Revo® and Zenon™ series of spinning reels, leveraging the asymmetric design, V-Rotor and V-Spool to give anglers a very compact, lightweight spinning reel. A 6+1 stainless steel bearing system and...

Designed to be used for balancing the Trout Magnet� body, each jig hook has a small barb on the back of the hook to hold plastic bodies. The extra long size 8 hook has an extra strong wire for large fish so you don’t have to worry about that big...

The Pulsar Popper bait is made of hard plastic with an internal hexagonal structure for added strength. Unlike other poppers, these lures are built using through-wire construction, which allows them to endure tougher fish for longer periods. The internal...

The Lover Spoon Ike Signature bait is made with specific curve and a personalized fish skin hammered body.Flicking and sinking actionOMTD® Front double hook with special magnet holding systemStrong U.S. approved rear treble hookLength: 3-3/4"Weight: 3/4...

Here's the ultimate minnow for your sonar jighead. Or, if you've never dropshotted a soft jerkbait, now's the time. The Strike King® 3X Z-Too answers the needs of all anglers who've tried these deadly presentations. Smaller than a standard soft jerkbait,...

The Strike King® Swinging Sugar Buzz features a unique design with a free-swinging hook and a loud clacking sound. The free-swinging hook design makes it harder for fish to throw the hook, and it also facilitates additional action from your trailer...

As the use of braided lines on spinning reels continues to grow in popularity Sunline continues to develop new braided lines for increased efficiency on spinning reels. A sinking braid helps reduce line drift and the bow in your line caused by wind and...

As seen on the TV show, One More Cast featuring Shaw Grigsby, the Strike King® Rocket Shad™ is built for speed. You can cast it farther, retrieve it faster and cover more water than ever before. It's the perfect schooling fish lure and a great drop...

The Strike King® Tumbleweed is here to revolutionize your fishing game. At its core is a unique 12-sided dice design, paired with an innovative skirt material that delivers lifelike action no fish can resist. This extraordinary combination mimics natural...

Featuring a chemically sharpened, needle point, forged hook, the Fin-S Pro is corrosion-resistant in fresh and salt water.Chip resistant, two-tone paint3-D holographic eyesHook color: Black

Lazer Sharp® Tin Ned Jigs gives anglers who love to fish ned rigs a high-performance non-lead jig at an affordable price. The tin head construction gives the jig the needed head style to fish ned rigs effectively. It's an excellent jig for finesse...

The Sneaky Underspin is everything premium you've come to expect from Great Lakes Finesse®. The folks at Great Lakes nicknamed it the Lake Vacuum because it catches everything. This underspin has been thought out from end to end to perform to the needs...

As the popularity of live sonar fishing continues to oscillate in the professional arena, anglers are still capitalizing on this new technology to put more fish in the boat. Daiwa's® passion for such innovation is no different, and with new technology,...

Micro-fine feathers on the Beetle Bou® jig move under the most subtle of water movements, tantalizing even the most finicky fish. Marabou feathers attract fish with lifelike action Chrome tinsel colors have tentacle extensions for added lifelike...

Jig hooks are engineered, tested, and manufactured in Eagle Claw's® production facility in Denver, Colorado. Forged point offers durable sharpness Aberdeen hook Round bend Bronze finish Hook size: #1

Pounce Fluorocarbon Bass Leader is built to be bullet-proof and strengthen your leader connection with freshwater bass. This is a 100% fluorocarbon leader made with custom Seaguar® fluoro resins in Japan. It's built tough with exceptional...