Freshwater Fishing

A time-honored, traditional design combined with Gamakatsu’s® brand of sharpness and strength makes these hooks anything but traditional.High carbon steel for superior strengthUnique tempering process provides durabilityConically needle honed...

The Yo-Zuri® Pro Series Glide Bait is a Japanese designed chopping style single jointed glide bait. Designed in conjunction with Yo-Zuri's top US BASS and MLF pro staff, this bait gives anglers an affordable, yet extremely high quality and effective swim...

The Bodega isn’t just another creature bait - it's a standout in a sea of subtleness. Whether you’re flipping heavy cover with the 6.5", the Bodega delivers a powerful profile and lifelike action.What sets the Bodega apart is its signature...

From ultra-finesse panfish fishing to big-bait trophy hunting, the Panorama is built to do it all. This incredibly lifelike soft plastic mimics natural forage with unmatched realism, making it deadly on bass, crappie, bluegill, walleye, and more. Whether...

Built with purpose and packed with innovation, the Strobe Shaker 3.7 delivers a dynamic presence that triggers big bites. With a slender minnow profile, it's designed to mimic natural forage with precision. True to 6th Sense’s® reputation for...

Named after Ben Milliken's son, the Ozzie is a must-have soft plastic bait designed for unmatched versatility. Its smooth side-to-side oscillation and responsive action come alive with quick twitches or light jigging, making it irresistible to bass and...

The EzOn™ Bobber’s unique, one of a kind patented design creates efficiency and ease of fishing for all ages and skill levels.Pack of 2Strike indicatorHow it works:Push the buttonInsert the lineRelease the button

The future is in your hands with Daiwa's® Exist. Featuring AirDrive™ Design, the Exist brings you improved reel balance, improved rotation, and less line trouble.Tough Digigear forged and machined drive gearSingle piece, sealed, Monocoque body...

The Ballistic MQ LT spinning reel from Daiwa® embodies the perfect fusion of innovation and performance, designed to deliver exceptional results in a wide range of fishing applications. At its core lies Daiwa's AirDrive™ design, a comprehensive...

Designed to excel in a wide range of applications, the Tatula X TW 100 reel incorporates Daiwa's® innovative LC Concept MagForce-Z Spool, engineered to maximize casting distance with a broad spectrum of lures. This advanced spool technology, combined...

The new Tatula Bass Rods are not just a reintroduction, they're the next evolution in affordable technique-specific bass rods.Featuring Daiwa's® high-density SVF graphite, which uses less resin to bind the graphite fibers, resulting in a lighter rod...

Ugly won’t quit. Introducing the Ugly Stik® Carbon featuring 100% graphite for a lightweight rod, crisp action, and increased sensitivity while maintaining the legendary toughness you’ve come to expect from Ugly Stik.Rod:Two-piece rodLight...

XL is the big brother of the Albie Snax. It offers great casting distance and legendary action.Package of 6Aerodynamically shaped for great castingRealistic movementIntended to mimic variety of baitfishDurableFor ideal set up, pair with 6/0 Fish Snax®...

A great reel for the budget-minded angler, the Aria A is all wrapped up into a compact body design. The reel features multi-disc Japanese oiled felt drag washers for a smooth output of line, as well as a one ball bearing drive for smoothness and...

The Strike King® Tumbleweed is here to revolutionize your fishing game. At its core is a unique 12-sided dice design, paired with an innovative skirt material that delivers lifelike action no fish can resist. This extraordinary combination mimics natural...

The Limited Edition Olive Drab Ceymar Spinning reel delivers stunning engineering that the Ceymar series has come to be known for. With its ultra-lightweight, aggressively ported spool and rotor in black on matte olive drab green styling, the Ceymar ODT...

The Max SX Spinning Reel takes inspiration from the Revo® and Zenon™ series of spinning reels, leveraging the asymmetric design, V-Rotor and V-Spool to give anglers a very compact, lightweight spinning reel. A 6+1 stainless steel bearing system and...

Designed to be used for balancing the Trout Magnet� body, each jig hook has a small barb on the back of the hook to hold plastic bodies. The extra long size 8 hook has an extra strong wire for large fish so you don’t have to worry about that big...

The Pulsar Popper bait is made of hard plastic with an internal hexagonal structure for added strength. Unlike other poppers, these lures are built using through-wire construction, which allows them to endure tougher fish for longer periods. The internal...

The Lover Spoon Ike Signature bait is made with specific curve and a personalized fish skin hammered body.Flicking and sinking actionOMTD® Front double hook with special magnet holding systemStrong U.S. approved rear treble hookLength: 3-3/4"Weight: 3/4...