Freshwater Fishing

The E Pop 80 has an extremely loud popping action with a loud knocking sound - calling in fish from a distance. The bait is designed to cast easily and can be walked back to the boat, creating...

Ready to fish right out of the package, the Delta Jig Kit offer a huge variety of jigging choices. Different sized jigs Weighted jigs Rigged

Perfect as a starter pack, the Delta Gamefish Kit includes a wide assortment of different lures. It's ideal for lake or pond fishing. Spinners Lures Plastic grubs

The Delta Grub Kit includes a huge assortment of grubs and jig heads. Different colored grub bodies Weighted jig heads with hooks

Catch bigger fish today with the Original Fat Job. Package of 10 soft baits Varied ribbing along body Bang® scent encourages fish to hold on longer Liquid salt infused Perfect for flipping, pitching...

The Delta French Spinner Kit comes with three red and white painted spinners. Brass and nickel finish Weighted so they can be cast Nickel plated hooks and wire

The Delta Marble Spinner Kit comes with three spinners, each with a different look. Package of 3 Marbled blade adds extra sparkle Colored beads and feathers on tail Weighted so they can be...

The Delta Spoon Kit comes with a nice assortment of lures for general purpose fishing. Ready to use Treble hooks Nickel plated rings Great for first timers Assorted colors - we will choose for you...

The extreme scent dispersion of Gulp!® expands the strike zone, allowing you to catch more fish. Berkley® Gulp! truly is the next generation in soft bait. Package of 12 Perfect for jig or drop...

A perfect way to get started fishing the incredibly effective Ned Rig technique, the Ned Rig kit features the most popular and versatile 10X Tough ElaZtech® finesse baits and ShroomZ™ jigheads. Each...

By overwhelming customer demand, the 3.5" Pro CrawZ™ equips anglers with an upsized version of the popular TRD CrawZ™. Bulked up ElaZtech® claws are super-buoyant to float up at rest, displaying a...

Crafted for versatility with the power to thump and vibrate at all retrieve speeds, the Z-Man® Goat™ series baits sport twin action tails with the same unique curved paddle tail design arming other...

The Molix® Supernato Baby is a hybrid crankbait offering a whole new level of versatility. The idea was to have a crankbait that you can use inside heavy cover and thick vegetation as well as open...

Fishermen and women will find the Rabid Craw to be the ultimate soft plastic companion whether on a Texas rig, Carolina rig or Drop shot. Incredibly durable and lifelike, its specially designed hand...

Compared to traditional soft plastic lures, Rabid Bait's® revolutionary finesse action worms, with embedded hand-tied fur, are softer, more flexible and have loads more action. Made from a material...

The Dyna Response™ is a new concept metal vibe developed with Shinji Sato. The super-thin 0.6mm stainless plate cuts through water and features a carefully sculpted weight shape that generates...

The Northern Edition Goldfish is just as effective as the Original - it's just bigger for large freshwater fish. The metallic lure comes in three weights and with the option of a 1/0 treble hook or a...

The Forty Niner has become so popular with anglers the the folks at Al's Goldfish® have produced it in a smaller version. Anglers can now get all that same flash and wobble from the Lil' 49er...

Coming through the water on its back with a 3/4 rotation, the Forty Niner generates flash and vibration as it wobbles during retrieve or troll. It's great for slow trolling from a kayak, deep for...

Crafted to deliver exciting topwater action, the Berkley® Bullet Pop combines versatility and proven popper action. Its sleek tail weighted design provides excellent casting performance while the...