Freshwater Fishing

The Zoo Pop™ offers a unique popping action that floats at rest and brings finesse fishing to power frog fishing. A soft hollow body creates standout popping action in a finesse profile to cause reaction strikes when large profile frogs get ignored...

Grand Max was created in Japan in 1999 and fits in the highest class of Seaguar® leaders when looking at the combination of strength and sensitivity. It's made in Seaguar’s exclusive double-structure process with two custom Seaguar 100%...

The Trout Multi Pack offers a great selection of three top performing lures. They work great for both freshwater and saltwater applications. Includes: Kastmaster® lure Rattlin' Spinmaster® lure Phoebe® lure

Flip Gill is a wide and flat type gill soft bait. When fishing for bass attached to bluegills suspended in the upper air layer, it is often a fall-based cover game that starts with the landing sound. It offers the natural landing sound of flip gill and...

John A. Green developed the Mooselook® Wobbler® in 1938 on Lake Mooselookmeguntic in Maine, from where it takes its name. Its a northeastern favorite in the lake regions of New England and Canada, and a classic and proven trout and salmon spoon for over...

The Escape Swim Twin is an advanced bass lure designed for suspended fishing. Its unique sidewall joint produces a wide action, even on light sinkers, for an eye-catching flapping that attracts bass. With a dense, salted material, it offers superior...

Lady Balance is a pintail stick bait that doesn't swing its tail. The large base is easy for fish to notice, but its movements are small, expressing the naturalness of a slender baitfish that resembles an I-shape. The easiest and most powerful way to...

Sankaku T-San was developed based on the premise of a heavy-weight cat rig with an offset hook that's hard to get caught up and can withstand fights with big fish, and a heavy-weight nail sinker. The offset hook and nail sinker each play the role of the...

FG Daddy is a special soft bait that allows you to select and catch big fish. Large fish will react strongly whether you use it as a trailer for chatter lures or attach it to a swimming jig. Package of 4 Can imitate frog, bluegill, crayfish and...

A beefed up version of the trusty Escape Twin™ bulky bait, Big Escape Twin is the strongest bulky bait in the line-up. Obviously it works well on heavy Texas rigs and heavy Carolina rigs, but it also shines as a rubber jig trailer that absolutely...

Yum Runners feature Yum Pulse®. Its hinged button tail provides for intense action. The downward facing ribs help force the lure down into the strike zone. Its Road Runner® head features a ball bearing swivel and nickel over brass blade, The head color...

The ultimate swimbait for trout, Trout Runners feature prism eyes, premium hooks and a willow blade. The body is a hinged swimbait with a button tail. This provides serious action. As a result, you'll get more sound, flash and vibration! Hinged swimbait...

Yo-Zuri® SuperFluoro is a high quality Japanese 100% fluorocarbon leader made in Yo-Zuri's private line factory in Fukuoka Japan. Made with the finest raw materials and put through their exclusive extrusion process, the result is a well rounded...

The Starfire™ X Planer Board combo features a rugged 2+1 BB level wind conventional trolling reel that's tough enough to handle the harshest conditions and offers superior reliability.Telescopic rodLegendary performance of original Starfire...

The Starfire™ X Downrigger combo features a rugged 2+1 BB level wind conventional trolling reel that's tough enough to handle the harshest conditions and offers superior reliability.Two-piece rodLegendary performance of original Starfire...

Take advantage of every fishing opportunity you see with a Pack-It ready-to-fish combo. It's the perfect fit for any adventure. Compact telescoping spincast rod and reel Durable glass construction Moderate action EVA foam split grips Stainless steel...

Take advantage of every fishing opportunity you see with a Pack-It ready-to-fish combo. It's the perfect fit for any adventure. Compact telescoping spinning rod and reel Durable glass construction Moderate action EVA foam split grips Stainless steel...

Zebco® has put America’s most-trusted, dependable reel on a smart, strong and convenient telescoping rod - perfectly mobile for the go-go-go lifestyle. This telecast combo features a balanced telescopic rod with a pro-style grip, all-metal gears,...

The Starfire™ X Downrigger rod features a forgiving moderate action with enough backbone to tame stubborn fish. The rugged glass construction is tough enough to handle the harshest conditions. X-Wrap EVA grips and a no-spin foregrip provide great...

Introducing a soft glide bait - the Berkley® Nessie. It will take an advanced tool / technique and open the door for entry level anglers while simultaneously unlocking new uses for anglers experienced with glide bait style fishing. Skip it, slide it, and...