Baits

Zoom® soft plastic baits are known throughout the bass fishing world as tough, dependable plastics that catch fish under every condition. Package of 20 Salt impregnated Ribbed body Attention-grabbing action Stored in FreshLock™ zipper bag Suggested...

This lure spells big trouble for fish and big fun for fishermen.The Rebel® microCrawfish is a super ultralight version of the legendary Wee Crawfish. Like all of the baits in the Rebel microCritter Series, the microCrawfish features a single barbless...

This lure spells big trouble for fish and big fun for fishermen.The Rebel® microCrickhopper is a super ultralight version of the classic Rebel Crickhopper. Like all of the baits in the Rebel microCritter Series, the microCrickhopper features a single...

A hard, U-shaped tail lets the classic Dinger pull double duty as a regular Texas rig worm or a tremendous swimming worm. The Thump’n tail adds a panicky swimming action and produces a vibrating, thumping signal that bass pick up with their lateral...

If you want to catch fish, use the Bill Lewis's Magnum Trap® lure! Lipless crankbait with shad-like profile Lifelike details Loud interior rattle imitates baitfish Eye-catching wiggle Hooks included Target species: Black bass, walleye, striped and...

The Swim'n Dinger is a heavily salted, slow-sinking bait with a paddle tail that swims in an exaggerated side-to-side motion. The design of the Swim'n Dinger allows this bait to swim during the retrieve and while it's slowly sinking on a weighted Texas...

The Break'N Shad features a baitfish profile and produces an erratic, darting action when twitched. A deep belly slot makes rigging and setting the hook easy and sure.Package of 10JerkbaitBaitfish profileErratic, darting actionDeep belly slot

If you want to catch fish, use Bill Lewis's Rat-L-Trap® lure! Lipless crankbait with shad-like profile Lifelike details Loud interior rattle imitates baitfish Eye-catching wiggle Hooks included Target species: Black bass, striped and hybrid bass, white...

A very compact, small and heavy bait, the Yamamoto® Flappin' Hog® is the perfect choice for a jig trailer. Package of 7 Heavy, compact body Use it Texas or Carolina rigged Ideal for flipping and pitching Great as an attention-grabbing trailer

The 3DB Crayfish™ is a slow sinking crayfish pattern hard-bait, a forage favorite for largemouth bass. The design includes the patented Internal 3D Prism Finish along with Yo-Zuri’s® Wave Motion Technology. In additon to these features, each...

The Kut-Tail is perfect for finesse fishing techniques like drop-shotting and light Texas rigs.Package of 10Durable soft bait with unique tail design Tapered body Great for finesse fishing techniquesPackage of ten weight: 0.12 lb.

When the fish are feeding on minnows and shad, this lure can't be beat. You can cast it and move through the water column or troll it close to the boat. Let it settle to the bottom and then jig it vertically several times. The Paddle Fry is great for...

This craw fish imitation is a bass magnet!Package of 10Soft baitGreat tail actionYear-round useFor use with 3" Spider Jig rigged lure, sold separatelySuggested use: Bass, pike, lake trout

Jigs are a top bass bait throughout the year and it's never a bad choice to use one. Jigs are great in cold water, when slow presentation is essential, or in delicate situations when bass are otherwise hard to catch. But don't think of jigs as strictly a...

The Yo-zuri® 3DB Pencil™ is a top-of-the-line, topwater, walk the dog-style lure. The internal 3D prism finish or new painted finish and rear placement, one-knock cadence rattle gives this lure its back-and-forth swimming action, in addition to its...

There are lots of lures that look like a crayfish when they’re sitting still, but they don’t move like a crayfish. Until now, that is! In addition to looking exactly like a real crayfish in every detail, the Dahlberg Clackin' Crayfish's amazing...

PowerBait® MaxScent baits release a super-charged scent field, attracting fish in a way never before seen. With ultra-realistic texture and natural matte colors to fool the hardest to catch fish, it's perfect for finesse presentations. Package of 10...

The Yo-Zuri® 3DB Jerkbait is a suspending lure with an irresistible minnow shape. It's the only Yo-Zuri jerkbait designed with flat sides, which make it perfect for stop-and-go retrieves, or a pause / jerk / pause technique. The flat sides make this...

The Yo-Zuri® 3DB Popper's double-cupped mouth allows for maximum water displacement. Its ribbed belly with Wave Motion Technology, combined with the internal 3D prism finish or new painted finish, makes this popper irresistible. This perfectly balanced...

Gitzit® tubes are excellent for fishing clear or muddy water and can be used in all seasons. You cannot always feel the bite - often fish will take it on the fall. Gitzit fishermen who are line watchers will achieve the greatest success. Package of...