Rods

The Googan Squad® Twitch rod is for lures that require rod tip movement. Lures that require jerking, slashing, ripping or twitching are ideal for this fishing stick. With every stroke of the rod tip, the Twitch will keep your bait zigging while you zag. ...

If you're looking for that one do-it-all casting rod, the Googan Squad® Go-To is the one for you. Hard baits, soft baits, jigs, topwaters and nearly everything in between, this medium-heavy powered casting rod will do it all. The fast action keeps the...

Cast lightweight lures a country mile with the Googan Squad® Finesse Spinning Rod. Whether you're shaky head fishing offshore or skipping stick baits under the dock, this finesse rod is the deal. It features a fast action tip and a sincerely sensitive...

Durably sensitive with impressive power, the Triumph® Salmon & Steelhead Casting Rod is built for savvy anglers seeking the best in performance and value. Two-piece rod Medium Heavy power Fast action Premium quality SCII carbon Sea Guide® Atlas...

Durably sensitive with impressive power, the Triumph® Salmon & Steelhead Spinning Rod is built for savvy anglers seeking the best in performance and value. Two-piece rod Fast action Premium quality SCII carbon Sea Guide® Atlas Performance slim...

Shimano® redesigned the Curado™ series of casting rods with power and versatility for the tournament angler. Now featuring Shimano’s Hi-Power X technology that utilizes diagonally-wrapped carbon tape forming X shapes on the rod blank’s...

Shimano® redesigned the Curado™ series of spinning rods with power and versatility for the tournament angler. Now featuring Shimano’s Hi-Power X technology that utilizes diagonally-wrapped carbon tape forming X shapes on the rod...

Emblem Pro Surf Rods are constructed with a lightweight graphite blank construction complete with EVA handle and an ergonomic hooded reel seat for all day comfort. Custom split grips allow for maximum comfort and cast ability while still reducing overall...

Whether you’re a tournament angler competing at the highest level, a passionate recreational basser, or anything in between, St. Croix's® all-new Victory Series of high-performance American-made technique-specific bass casting rods are poised to...

Whether you’re a tournament angler competing at the highest level, a passionate recreational basser, or anything in between, St. Croix's® all-new Victory Series of high-performance American-made technique-specific spinning bass rods are poised to...

Durably sensitive with impressive power, Triumph® spinning rods are built for savvy anglers seeking the best in performance and value. Freshwater spinning rod Premium quality SCII carbon Sea Guide® Atlas Performance slim aluminum-oxide guides with black...

Introducing the Ugly Stik® Carbon casting series, featuring 100% graphite for a lightweight rod, crisp action and increased sensitivity while maintaining the legendary toughness you’ve come to expect from Ugly Stik. One-piece casting rod Fast...

Introducing the Ugly Stik® Carbon spinning series, featuring 100% graphite for a lightweight rod, crisp action and increased sensitivity while maintaining the legendary toughness you’ve come to expect from Ugly Stik. One-piece spinning rod Fast...

Incorporating refinements to taper, balance point, guide positioning and ergonomics, the Levante™ evolved through countless hours of testing and invaluable dialogue between customers, pro staff, and the Megabass® product team. The result is a...

The Tatula® line of bass rods have beautifully crafted natural cork handles to provide timeless functionality combined with a sure grip. A slick Tatula spider graphic adorns the classic formed handles.The lighter X-45 concept blanks are rolled with...

Aird-X is made from a high quality graphite material that gives the rod its sensitivity and strength. It's combined with Braiding-X construction which reinforces the blank and reduces blank twist. Casting rod Fast action High quality graphite...

Aird-X is made from a high quality graphite material that gives the rod its sensitivity and strength. It's combined with Braiding-X construction which reinforces the blank and reduces blank twist. Spinning rod Fast action High quality graphite...

Incorporating refinements to taper, balance point, guide positioning and ergonomics, the Levante™ evolved through countless hours of testing and invaluable dialogue between customers, pro staff, and the Megabass® product team. The result is a...

Incorporating refinements to taper, balance point, guide positioning and ergonomics, the Levante™ evolved through countless hours of testing and invaluable dialogue between customers, pro staff, and the Megabass® product team. The result is a...

Incorporating refinements to taper, balance point, guide positioning and ergonomics, the Levante™ evolved through countless hours of testing and invaluable dialogue between customers, pro staff, and the Megabass® product team. The result is a...