Freshwater Fishing

A standard for every anglers' arsenal, the patented two-part body emits low-frequency sound vibrations that attract fish and trigger strikes while virtually eliminating line twist. With a large selection of styles and finishes to fit any situation, the...

The Thomas® Eel wiggler is one deadly little lure! It's a flashy spoon no hungry trout can resist.Bright painted or jewelry quality plated finishDouble eyesStrong treble hook sets fast and holds securelyFish at a slow rate of retrieve with stop and go...

The Blue Fox® Vibrax® Minnow Spin lure produces a tight minnow action with an in-line spinner flash.Tight minnow actionBalsa wood bodyEnticing flash from in-line spinnerExtremely sharp VMC® hook for excellent penetrationStrong hook resists...

The Speedy Shiner is a highly effective lightweight trolling spoon for all types of game fish, especially trout, landlocked salmon, and kokanee.Quality solid brass constructionStainless steel split ringsExtra-strong VMC Cone-Cut® hooks grab and...

The Supernato is a hybrid crankbait offering a whole new level of versatility. The idea was to have a crankbait that you can use inside heavy cover and thick vegetation as well as open water, and that also works at a variety of depths (depending on...

If you fish deep lakes, river pools or fast water you owe it to yourself to try the Mepps® XD® (Xtra Deep). Every XD features a precision, solid brass fulcrum bead between the blade and body allowing the blade to spin at any retrieve speed. It also...

Here is a fishing lure so revolutionary it allows spinner fishermen to match the hatch. From its fluttering, veined, lifelike wing to its expertly finished segmented body, the Mepps® Thunder Bug looks like a bug, acts like a bug, and, to panfish and...

Here is a fishing lure so revolutionary it allows spinner anglers to match the hatch.From its fluttering, veined, lifelike wing to its expertly finished segmented body, the Mepps® Thunder Bug looks and acts like a bug.Computer-age finishResists chipping...

The Black Fury with a plain treble hook is one of the great all-time Mepps® spinners. The special Black Fury blade spins closer to the body than the classic Aglia blade so it easily fishes shallow to mid-depths.Excellent in low light - early morning,...

Virtually snagless, these lightweight single-hook Mepps® are ideal for both the trout and panfish enthusiast. For great fishing action, work weed beds, submerged timber, rip-rap, undercut banks, and just about any other cover where fish hang out. Use...

The Mepps® Aglia Streamer combines the vibration and flash of the classic Mepps Aglia blade with the subtle and lifelike swimming action of a hand-tied streamer. It makes the ideal presentation for the stream, river or lake angler fishing for trout,...

The versatile Pop'n Image allows anglers to accomplish topwater's top two actions: popping and walking the dog.Designed for castabilityRealistic finishFish-like eyesXCalibur rotating treble hooksSuggested use: Bass

The Mepps® Aglia® spinner is the original French spinner. It is the world's #1 lure. More trophy fish have been caught on the Mepps Aglia than any other lure. The Aglia is extremely popular with fishermen world-wide because it will catch just about any...

The Mepps® Aglia® spinner is the original French spinner. It is the world's #1 lure. More trophy fish have been caught on the Mepps Aglia than any other lure. The Aglia is extremely popular with fishermen world-wide because it will catch just about any...

The WildEye® Live series is the most realistic series of baits available. The lure's internally weighted body creates an incredibly life-like swimming. The realistic color patterns and shape of the bait is backed up with 3-D holographic WildEye,...

These little spinners are ideal for ultra lite spinning tackle or your favorite fly rod. For great fishing action, work weed beds, submerged timber, rip-rap, undercut banks, and just about any other cover where fish hang out. Dressed with a classic...

Replicating a juvenile Sunfish, pushed to the surface by predatory fish, LiveTarget's® Sunfish is ideal for targeting bass and Northern pike thanks to a custom double hook made for high hook-up rations. The weedless design makes it ideal for dropping...

The Aglia® Long is a deep running spinner with a willow leaf blade. The blade hugs the body of the spinner during retrieve, allowing it to stay in deep pockets long enough to attract a wide variety of fish. Swedish Sandvic stainless steel shaft Rust-...

The WildEye® Live series is the most realistic series of baits available. The lure's internally weighted body creates an incredibly life-like swimming. The realistic color patterns and shape of the bait is backed up with 3-D holographic WildEye,...

The Mepps® Aglia® Longs are deep running spinners with a willow leaf blade. The blade hugs the body of the spinner during retrieve, allowing it to stay in deep pockets long enough to attract a wide variety of fish.Swedish Sandvic stainless steel...