Strike King

The Strike King® Tumbleweed is here to revolutionize your fishing game. At its core is a unique 12-sided dice design, paired with an innovative skirt material that delivers lifelike action no fish...

Here's the ultimate minnow for your sonar jighead. Or, if you've never dropshotted a soft jerkbait, now's the time. The Strike King® 3X Z-Too answers the needs of all anglers who've tried these...

The Strike King® Tumbleweed is here to revolutionize your fishing game. At its core is a unique 12-sided dice design, paired with an innovative skirt material that delivers lifelike action no fish...

By far the undefeated champion of crawfish baits in the water, Strike King's® soft plastic Rattlin' Rage Craw is a slender, 4” crawfish imitator, pre-rigged with a glass sound chamber imbedded...

If you've never drop shot a jerkbait, now's the time. The Strike King® 3X Z-Too Jerkbait answers the needs of the small circle of anglers who've actually tried this deadly secret presentation. ...

The KVD Splash Jr. Topwater was designed by Kevin VanDam to have a slender modified flat side for erratic thumping action with a body size similar to the KVD 1.5 Squarebill. It's the perfect balance...

The Sexy Dawg was designed and reviewed by Kevin VanDam to be an easy to walk, far casting, premium walk-the-dog topwater lure with great action. Rhythmically twitch your rod tip to make the nose go...

The Red Eyed Shad has become the standard bearer lipless crankbait on the pro tour. Designed by Strike King's® National Pro-Staff, the Red Eyed Shad has incredible action and features some awesome...

Delivering a wide wobble action in a 1.5 profile, Strike King's® Gravel Dawg 8 grinds through rock, wood, and grass better than any medium-diving crank bait in its class. Strike King pros Todd...

Delivering a wide wobble action in a 1.5 profile, Strike King's® Gravel Dawg 10 grinds through rock, wood, and grass better than any medium-diving crank bait in its class. Strike King pros Todd...

Strike King's® Perfect Plastics are some of the softest, saltiest plastic lures ever produced and feature Strike King's exclusive, patent pending coffee scent. Package of 8 Eight sided design...

The 1.5 DD has the same incredible action, size and profile as the KVD 1.5 but with a deep diving bill. It takes the fish catching ability and qualitities of the KVD 1.5 to all new depths! Designed...

The Rage Baby Menace has unique and exclusive tail design and is engineered like no other soft plastic bait. You won't believe the action this Rage Tail™ has! Package of nine High-grade...

The KVD Splash's design is the perfect balance of spitting, chugging and walking to entice topwater strikes. Designed to the specifications of BassMaster's Classic Champ Kevin VanDam Topwater...

The Sexy Dawg was designed and reviewed by Kevin VanDam to be an easy to walk, far casting, premium walk-the-dog topwater lure with great action. Rhythmically twitch your rod tip to make the nose go...

Perfect for shallow water power fishing, this lure's square bill design and action are perfect for maximum deflection off cover to entice strikes. Designed with no internal rattles for a silent...

Each Rage Tail™ lure has a unique and exclusive tail design. Package of 8 High-grade plastic construction Crazy tail action Coffee scent technology helps mask human scent and oils and attracts...

Each Rage Tail™ lure has a unique and exclusive tail design. Package of 7 High-grade plastic construction Ribbed body Flanges for consistent, subtle action Coffee scent technology helps mask...

All colors of the KVD® Drop Shot Half Shell feature Strike King's® new OPT (Open Pour Technology). OPT allows the baits to have more exciting color combinations with up to three colors. Package of...

Kevin VanDam and his fellow pros have come up with the liveliest hollow-bodied topwater bait yet. There isn't much the Strike King® KVD Popping Perch can't do to execute your topwater strategy for...