LiveTarget

Mimics a vulnerable Craw exposed in open water, falling to the security of bottom cover. Twitch it to create an erratic action or wind it slow to generate a thumping pulse. The swing weight is...

Form meets function in the LiveTarget® Hollow Body Craw. By strategically aligning two distinct lure families - hollow bodies and jigs - this lure sets a new standard in craw imitations. ICAST 2018...

Rainbow Smelt are common forage to Northern game fish such as walleye, salmon, trout, and smallmouth bass. Smelt are mostly found in Northern reservoirs and in and around the Great Lakes. The...

The LiveTarget® BaitBall Spinner Rig is a versatile lure which can be fished at any depth zone. The three Teaser bodies and willow blade create a vibration and flash which call in nearby game fish...

The LiveTarget™ Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip...

This soft plastic bait comes unrigged so anglers can customize it to align with their preferred technique(s) - twitch, drop shot, Wacky Rig, Jika and Neko. All offer tantalizing actions. The patent...

Weightlessly gliding left and right across the surface, the LiveTarget® frog has all the attributes to attract big fish. Anatomical accuracy, detailed color and effortless action make this a first...

The LiveTarget® Yellow Perch is a deadly tool for targeting most freshwater gamefish. All models are built with a strategic internal weight transfer system which also acts as an attractive low...

So detailed and realistic, the LiveTarget® Rainbow Smelt will soon have hard core bass and walleye anglers pumping with adrenaline. The ultimate stick bait, this tool has it all - weight transfer...

The LiveTarget® Pumpkinseed performs like no other hardbait when bass, walleye and Northern pike are targeting schooling sunfish. This flat-side crankbait has an authentic profile and precise...

The LiveTarget® Sunfish Crankbait was developed for anglers with a passion for cranking. The natural shape and profile, color scheme and swimming action are designed to mimic an isolated Sunfish...

Replicating a juvenile Sunfish, pushed to the surface by predatory fish, LiveTarget's® Sunfish is ideal for targeting bass and Northern pike thanks to a custom double hook made for high hook-up...

The Hollow Body Field Mouse is perfect for bass and pike stalking in heavy cover waiting to ambush their next meal. This weedless lure is most effective when worked across the tops of lily pads and...