Berkley Beetle Spin Spinner Lure - 4 Pk.

<Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy crushing on strikes and helps to orient the bait in an...

<Purpose-built for forward facing sonar, the Power® Switch gives you the control to Switch or react to the fish or structure you see whenever and however you want. When a fish is located using...

<Purposefully built for bladed jigs, the Berkley® PowerStinger introduces a new honeycomb molding technology to Powerbait®. Designed with both profile and action in mind, the PowerStinger's dense...

<Berkley® Gulp!® looks alive, feels alive, and tastes alive! When fishing with Gulp!, it is important to fish the bait slowly and allow the bait to do what it is intended to do, disperse scent...