Shimano Butterfly Flat-Side Jig Lure

As a leading provider of sport fishing equipment, Shimano® provides tools that help people enjoy outdoor pursuits and interact with nature through healthy non-polluting activities.

The company offers a wide spectrum of reels, rods, and fishing accessories for today's fisherman and has designed and manufactured fishing tackle with technology such as High Efficiency Gearing (HEG), A-RB, and TC4 Construction.

The Shimano corporate goal is to enable people to create new lifestyles that aid in bringing them closer to nature and enable them to share the joy of life with one another. So, get away and get back to the basics with high-quality Shimano fishing gear.