Freshwater Fishing

So detailed and realistic, the LiveTarget® Rainbow Smelt will soon have hard core bass and walleye anglers pumping with adrenaline. The ultimate stick bait, this tool has it all - weight transfer system, rattle chamber, suspension capabilities, speed...

Now anglers can fish the Xtreme Attitude of the X-Rap® at any depth consistently. Rapala® introduced the effective CountDown® method back in the 60s. Since its introduction, the technique has enabled fishermen to consistently reach suspended fish at any...

The Comet Mino is one of Mepps® most popular lures. It will catch just about any fish that swims. Bassmaster magazine named the Comet Mino one of the 1ten best bass lures of all time!Carefully airbrushed to ensure realismErratic swimming actionAppears to...

Escape Little Twin™ is a sized down Escape Twin™. It inherits the same reaction bite enticing sharp action and big fish attracting volume. Technically it is downsized, but the large twin paddles and 4 reverse set legs thrash around for...

The LiveTarget® Pumpkinseed performs like no other hardbait when bass, walleye and Northern pike are targeting schooling sunfish. This flat-side crankbait has an authentic profile and precise swimming action that is so accurate it is in a league of its...

The BX™ Minnow, like the BX Swimmer, now give anglers the option to fish a balsa style action in the most extreme, rugged conditions. One-of-a-kind pieces, the actions and the durability are truly unmatched. Plus the finishes are the most...

The Thomas® E.P. Spin is a killer for trout, and many other types of gamefish and panfish. Classic in-line spinnerQuality constructed with solid brass bladeEasy-spin clevisSolid brass beads - not hollow like cheap imitationsStainless steel...

The BX™ series from Rapala® lets anglers have the lively, responsive action a balsa wood lure offers, with the option to fish them in the most extreme, rugged conditions. Truly one-of-a-kind pieces, they're the liveliest, yet toughest balsa based...

The Ultra Light Crank is designed to offer big action in a small bait. Its size 3 body dives to eight feet and delivers an enticing wobbling and rolling action. Freshwater lureBuoyant body easily backs out of cover when pausedSmall in size, but weighted...

Kalin's® Salty Lunker Grub's precise and proven design provides maximum action at ultra-slow speed. Package of 10 Precise, proven design provides maximum action at ultra-slow speed Remains super soft, yet tough, in cold water temperatures Made in USA

The Escape Twin™ is based on the proven success of the Escape™ model to incite reaction bites with sharp action, plus extra volume to increase its appeal. The extra volume-up parts move quickly on fall and lift to incite reaction bites. They...

This lure can be rigged and fished in a variety of ways and has a fall that will drive fish wild!Package of tenSalt-impregnatedSmooth-and-even fall ratePackage of ten weight: 0.23 lb.Made in USA

The D-Shad is a new breed of soft plastic jerk bait. It has a streamlined body designed to give that side-to-side twitching action, but the tail is thicker and heavier so when you kill the bait, it sinks level and gives a little shimmy. It will work...

The Jointed Deep Husky Jerk swims with the classic Rapala® wounded-minnow wobble and an exaggerated tail action that fish can't refuse. Whether you're working a slow, back-trolling crawl or a high-speed pass, this lure runs straight and true...

Kastmaster's™ balance produces wild action without line twist! Because of its aerodynamic design, it's the master distance caster, and catches fish from pan-sized trout to bragging-size stripers - in fresh and salt water. The Kastmaster is machined...

Kastmaster's™ balance produces wild action without line twist! Because of its aerodynamic design, it's the master distance caster, and catches fish from pan-sized trout to bragging-size stripers - in fresh and salt water. The Kastmaster is machined...

Danielson® offers a wide variety of high quality lures. All Danielson lures are manufactured to the highest standards using the best material available to help you be more productive on the water! The unique design of this spoon creates a powerful...

The Berkley® PowerBait scent and flavor impregnated into baits is tasted by fish upon biting the bait. Fish hang on longer for more positive hook sets, and the more a fish bites the more scent is dispersed into the water.Package of ten soft baitsUnique...

Pro-Model® Bitsy Minnows are irresistible to fish. If you really just want to catch something, tie one on and add some fun to your fishing trip!Freshwater lureLife-like reflective 3D eyesBeautiful chip-resistant finishAwesome for kids and beginners

The Strike King® Shim-E-Stick is a great alternative to the sinking stick bait-style of soft plastic baits.Package of eightHeavily salt-impregnatedGreat actionLots of colors to choose from