Freshwater Fishing

Each Rage Tail™ lure has a unique and exclusive tail design. Package of 8 High-grade plastic construction Crazy tail action Coffee scent technology helps mask human scent and oils and attracts fish Works great flipping or as a jig trailer Use...

Each Rage Tail™ lure has a unique and exclusive tail design. Package of 7 High-grade plastic construction Ribbed body Flanges for consistent, subtle action Coffee scent technology helps mask human scent and oils and attracts fish Designed for use...

All colors of the KVD® Drop Shot Half Shell feature Strike King's® new OPT (Open Pour Technology). OPT allows the baits to have more exciting color combinations with up to three colors. Package of nine Designed by Kevin VanDam and Mark...

Kastmaster's balance produces wild action without line twist! Because of its aerodynamic design, it's the master distance caster, and catches fish from pan-sized trout to bragging-size stripers - in fresh and salt water. The Kastmaster is machined from...

The erratic motion of the Cop-E-Cat lure closely imitates the darting actions of a baitfish. The spoon's thin profile makes it great for casting into the wind from piers and shorelines. It's effective for a wide variety of fish. Erratic darting...

The Flutter Chuck was one of the original flutter spoons developed for the Great Lakes salmon fishery in the '60's. Chucklet is the 3/16 oz. spoon lure in the Flutter Chuck series. Effective for wide variety of fish Great trolling performance at any...

The Dardevle Imp Weedless has all the classic action of the original Dardevle but with a single weedless hook designed to give you access to the thickest weeds and structure where the big fish lie. Will not corrode Clear lacquer sealer coating Single...

Storm's® 360GT Searchbait™ has a natural swimming action fish can't refuse! Perfect for any skill level, simply cast it out and reel it in with a steady retrieve. One rigged soft bait lure plus two extra bodies Rattling, weighted, life-like jig...

The Small Salty Chunk is the trailer that made a generation of anglers give up pork chunks on the back of their jigs. It’s the perfect size to tempt any fish from plain keepers to the lunker of a lifetime and fits securely on the back of a wide...

This Eagle Claw® kit provides lead alternatives for catching bass, catfish, walleye, trout and other freshwater species.81 piece kitSteel and tin sinkers, tackle, assorted hooks and moreIntended for freshwater usePlastic utility box included

With one twitch of the rod tip, the Yum® Houdini Shad comes to life with a very erratic swimming action. This soft plastic bait is unique in that you can modify the tail three ways to fit just about any presentation you need.Full paddle tail = slow fall...

The Whopper Plopper® 130 & 90 can run at a crawl so super slow you can't hear the tail, only the tiny glass beads that sizzle inside as the head shakes back and forth with each rotation of the tail. Or, you can speed it up and it throws water like a...

The Molix® RT Flip Tail is extremely lifelike - the perfect lure to stimulate aggressive strikes from all kind of predator. The lure is made with lead-free zinc alloy weight armed with a premium quality weedless hook. The wire weedguard allows this...

From small trout in lakes and streams, to ice fishing perch and walleye, this lure will do the job.The Standard Casting Lure has an unbeatable action when retrieved at slow to medium speeds. Its hand painted eye makes it look alive, and the action makes...

The Rebel® Tracdown™ Ghost Minnow is back and better than ever. It features upgraded color patterns and is equipped with barbless trebles.Package of threeTight action on the retrieveCan be used as jerkbaitSlow sinking #10 barbless treble hooksColor...

Gulp!® has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to catch more fish. Even more impressive, the natural formulation of Gulp! outfishes live bait in head to...

The Finesse TRD™ (The Real Deal) is designed specifically for the Midwest finesse style of fishing, more commonly known as the Ned Rig, which has been gaining momentum nationwide as a subtle and easy-to-master, yet amazingly effective, presentation...

The Eagle Claw® Lake & Stream™ Doomsday Spoons will be a winner on any fishing trip.Package of fiveDurableTreble hook* Actual product may differ from photo.

The Eagle Claw® Lake & Stream™ Tri-Spinners will be a winner on any fishing trip.Package of threeDurableTreble hook* Actual product may differ from photo.

Kevin VanDam and his fellow pros have come up with the liveliest hollow-bodied topwater bait yet. There isn't much the Strike King® KVD Popping Perch can't do to execute your topwater strategy for the day. Simply work your rod to make it twitch, skip,...