Freshwater Fishing

The Rage Baby Menace has unique and exclusive tail design and is engineered like no other soft plastic bait. You won't believe the action this Rage Tail™ has! Package of nine High-grade plastic construction Coffee scent technology helps mask...

The RipStop's™ tail design creates a fast-ripping, flashing swimbait action. Hard-stopping, forward motion stops on a dime, with a subtle shimmy before coming to a rest, then ever so slightly lifts its head with a super slow-rise. Cast and wind,...

A compact, small and heavy bait, the Yamamoto® Flappin' Hog® is the perfect choice for a jig trailer. Package of five Heavy, compact body Use it Texas or Carolina rigged Ideal for flipping and pitching Great as an attention-grabbing trailer Package of...

Customize your own bait with the Blakemore® Road Runner® Kit. You can adapt to all conditions based on water clarity, cloud cover and structure. 36-piece kit Heads in 1/16th and 1/8th oz. Three colors of Curly Tails Suggested use: Bass, crappie,...

Combining Daiwa's® precision detailing with Yamamoto's legendary soft plastic, Neko give anglers unmatched performance. It's a great choice fished weightless, and it's absolutely deadly on a Neko Rig with a nail weight in the head. The Neko Rig is always...

Combining Daiwa's® precision detailing with Yamamoto's legendary soft plastic, the Neko Fat Worm features a thick body similar to that of a Yamamoto Senko and comes equipped with a bulbous tail, which provides a unique, quivering action. A great choice...

The Trout Slayer® is meticulously designed to fall flat in the water, like the Trout Magnet®, with subtle natural movements to make it very deadly. The unique black size 6 long-shank hook allows for the perfect hook gap, and the small size, realistic...

The Trout Magnet™ Neon Kit is a collection of Leland's Lures® seven hottest colors. Perfect in almost every fishing condition, these colors are bright, popular and deadly. The kit comes with 70 bodies: (10) Mealworm Gold (10) Bubblegum (10)...

The Trout Magnet™ 9-piece contains seven soft bodies and two 1/64 oz. #8 hooks. A Leland's Lures® top seller Falls horizontally Great for trout, bass and panfish First time users should try pink, chartreuse, mealworm, and white Made in USA

The E. F. Trout Magnet™ 9-piece contains seven soft bodies and two #8 hooks. E. F. - Environmentally Friendly Lead-free design with tin and bismuth hooks Falls horizontally Great for trout, bass and panfish First time users should try pink,...

The Crappie Magnet™ is slightly larger than the Trout Magnet™, allowing you to fish in deeper water.Crappie prefer the look of a straight Crappie Magnet because it looks like their food source. The specially designed split-tail grub allows...

The Trout Magnet™ 50 piece body pack allows you to choose your favorite color to use along with your choice of Trout Magnet Jig Head - gold, silver or black. 50 bodies to be used with Trout Magnet jig head Trout catching lure; also great for bass...

Incorporating the familiar profile and irresistible action found in the hugely popular Finesse TRD™ (The Real Deal), the upsized Big TRD draws even more attention to help trigger even bigger bites. Package of six Same great stickbait profile and...

The KVD Splash's design is the perfect balance of spitting, chugging and walking to entice topwater strikes. Designed to the specifications of BassMaster's Classic Champ Kevin VanDam Topwater popper Narrow nose design Ultra-realistic paint...

You’ve never seen a lure like the Booyah® Prank™. A lipped popper, the Prank can be worked on top as a popper that spits water, but it doubles as a shallow-running crankbait where the shaved back helps impart a serious swimming action. A...

The Sexy Dawg was designed and reviewed by Kevin VanDam to be an easy to walk, far casting, premium walk-the-dog topwater lure with great action. Rhythmically twitch your rod tip to make the nose go side to side. Take one for a walk and be ready for...

Zoom® took the Ultra-Vibe Speed Craw and added wider, bulkier claws to the end for times when even more action is needed. This lure pushes a ton of water, and at rest the claws stand up in a defensive posture to trigger strikes from trailing bass...

Perfect for shallow water power fishing, this lure's square bill design and action are perfect for maximum deflection off cover to entice strikes. Designed with no internal rattles for a silent approach, it will constantly wander with erratic action...

Each Rage Tail™ lure has a unique and exclusive tail design. Package of 8 High-grade plastic construction Crazy tail action Coffee scent technology helps mask human scent and oils and attracts fish Works great flipping or as a jig trailer Use...

Each Rage Tail™ lure has a unique and exclusive tail design. Package of 7 High-grade plastic construction Ribbed body Flanges for consistent, subtle action Coffee scent technology helps mask human scent and oils and attracts fish Designed for use...