Freshwater Fishing

For the ultimate action out on the lake, make sure you're fishing with Booyah® Bait.Sam Swett used Double Colorado Booyah Blades exclusively in his 2004 FLW Tour win at the Atchafalaya Basin. This spinnerbait is designed for maximum vibration, making it...

For the ultimate action out on the lake, make sure you're fishing with Booyah® Bait.This is one of the favorite blade combinations of spinnerbait fishermen. The Colorado / Indiana combinations produce a unique flash and vibration that have fooled bass...

Flaunting flattened, monster-sized flapper claws, the Hella CrawZ® is a versatile crawfish profile jig trailer and flipping bait with a real attitude. The bait's appeal lies in its 10X Tough ElaZtech® structure, so buoyant the claws float up and wave...

The LiveTarget™ Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod...

Stingray trolling spoons are made with high quality materials and finishes and offer tournament winning action through all speed ranges. Theyr'e great for walleye, trout, salmon, browns, and coho. Wobbles and flutters Produces flash Treble hook size:...

The Stinger painted trolling spoon is one of the greatest flutter spoons for coho, kings, bass, trout, pike, walleye and musky. It's made with high quality materials and offers superior speed forgiveness.Wobbles and fluttersProduces flashColor: Dirty...

The Whopper Plopper is one of the best topwater lures on the market. The reason why it's a great catching lure is because of the low frequency pressure waves the lure is producing. This unique sound invites any nearby predator fish for dinner. Short,...

The Pre-Rigged Pro Tail was designed with big game inshore anglers in mind. It features a specialized blend of tough, yet flexible soft plastic, professionally molded around a VMC® Barbarian Jig Hook. UV-infused heavy duty soft plastic Increased...

Made of anew extremely soft, flexible and floating Molix Formula™, the Stick Flex is cut-resistant and enriched with salt and shrimp scent. It's a finesse bait with an extremely effective finesse action on multiple types of rigs such as Wacky-rig,...

Made of a new extremely soft, flexible and floating Molix Formula™, the Craw Flex is cut-resistant and enriched with salt and shrimp scent. The special appendices create micro vibrations during the swimming action which, combined with the floating...

The new standard for open water vibe baits, the V-Rod features an all steel frame with lead injection molding body to create the ultimate baitfish presentation. It's finished off with ABS plastic covering for ultimate durability and hyper realistic and...

Packed with features from head to tail, the 6" Trench Hawg's unique shape and flange create a ton of water displacement, which is sure to entice bites. Pull out the Trench Hawg and combat the biggest fish in the lake. This beast is great on a Texas rig,...

Packed with features from head to tail, the 4.65" Trench Hawg's unique shape and flange create a ton of water displacement, which is sure to entice bites. Pull out the Trench Hawg and combat the biggest fish in the lake. This beast is great on a Texas...

The Explode Toad is Googan Baits® take on a soft plastic topwater buzz frog. Using their patented flange, the Explode Toad is able to create explosive topwater action while maintaining a slow retrieval speed across the top of the water. It is best to...

The in-line ribs and below the belly boot style tail on the Saucy Swimmer are designed to grab and disperse water while swimming to give the tail an irresistible wagging kick and the body a natural wobbling motion. Use the 4.8" Saucy Swimmer on a light...

The in-line ribs and below the belly boot style tail on the Saucy Swimmer are designed to grab and disperse water while swimming to give the tail an irresistible wagging kick and the body a natural wobbling motion. Use the 3.8" Saucy Swimmer on a light...

The in-line ribs and below the belly boot style tail on the Saucy Swimmer are designed to grab and disperse water while swimming to give the tail an irresistible wagging kick and the body a natural wobbling motion. Use the 3.3" Saucy Swimmer on a light...

The Googan Baits® Rattlin' Ned will help you bring the noise. Each Rattlin' Ned is equipped with an internal rattle system that gently puts off a fish-friendly sound upon retrieval. While this is still a classic finesse bait designed specifically for a...

After countless requests, the folks at Googan Baits® has developed the perfect jig trailer. Using the Rattlin' Ned and Krackin' Craw as inspiration, and months of developing testing, the perfect chunk style bait is here. This bait can be fished on the...

Big worms catch big fish. The 10'' Mondo Worm was created by legendary angler and Texan Lake Fork Guy and was specifically designed for catching big ol' bass. Rig it up Texas style with a 5/0 hook and start targeting your favorite big fish spots...