Freshwater Fishing

Absolute leaders are made with proprietary copolymer blends that are designed to drastically reduce water absorption while maintaining an optimal suppleness for high knot strength. Absolute nylon leaders and tippet have a 29% higher wet knot strength...

The Curado 150 delivers trusted performance with advanced features. The SVS Infinity braking system offers consistent spool control with an external knob for on-the-fly adjustments. An ultra-thin MGL III Spool reduces inertia for smoother, more precise...

Dual fins ensure a quick start and slow troll speed rotation.Guide tested, abused, and approvedQuick start thumping rotationTrolls down to 1 mphPremium ball bearing swivels and welded rings for durability and longevityUV Bright finish reflects more light...

Introducing the Bates® Hundo - roughly twenty percent smaller, and one hundo percent Bates with the same quality and craftsmanship you’ve come to expect.The Hundo features a gunmetal grey anodized aluminum frame, fully CNC'd from 6061-T6 bar stock...

The Swag™ LT Swimbait combines a wide, stable swim action with a versatile over/under Line-Through (LT) harness for dorsal or belly hook rigging. Built from 10X Tough ElaZtech®, it slides up the line on hookset to prevent thrown hooks. Features...

The Fuzzy TRD™ adds lively silicone skirts to the classic 2.75" ElaZtech® TRD body for nonstop action and standout buoyancy. Cut it in half for two finesse baits.Package of 4Designed for Ned, Neko, dropshot or weighted wacky riggingImitates...

The Z-Man® Fuzzy NuggetZ™ mimics tiny pelagic prey like zooplankton and insect larvae, staying lively even when deadsticked. Its 12-sided ElaZtech® body offers versatile rigging and unmatched durability, while premium silicone skirt fibers deliver...

Ardito has quality and sensitivity that you can take along while on the road.Three-piece rodMedium Heavy powerFast actionStrategically placed V-Flex Ferrules bend with rod for smooth powerful action45 degree bias construction prevents twisting of blank...

Booyah® put the best jig fishermen in the world in a room and asked them to create the ultimate jig for multiple uses - flippin', pitchin', and casting. The result is Booyah's Finance Jig.Classic ball head with powder coated paintPremium skirting...

The Guppy is perfect for imitating shad in shallow water such as the 4-6 foot range. This little Fat Free is downsized but still packs a punch with the classic action the brand is known for. It's perfect for ripping through shallow grass or beating the...

Get ready to turn back the clock with Bates Fishing Co.'s® latest masterpiece, the O.G. This ain’t just any old reel; it’s a throwback to the classics, a nod to the original baitcasters that sparked fishing passions. But don’t let its...

Glide baits and swimbaits have seen increased popularity and now there is a choice in fluorocarbon made specifically for them. Big Bait FC was designed to make casting these big baits easier and ensuring when you do get that big strike that the fish ends...

A favorite of anglers that need to entice a fish to react, the 4Play Pro delivers an irresistible S-curve swimming action which excels at stop and go presentations. The 4Play will turn heads below and above the water.Hard ABS body with PVC semi soft...

Based on Savage Gear's® wildly popular 4Play Pro, this new lure comes with a five-piece segmented body that gives it a remarkably fish-like S-curve action upon retrieve. Like most Savage lures, its photoprint fine detail is based on a 3D scan of an...

Two years of testing, tunning, and development have produced the best performing glide bait in its category. The 3D Glide Swimmer's fine tuned action will quickly make it a favorite of anglers throw big baits at bigger fish.S pattern swimming actionSlow...

Shad are large baitfish targeted by a multitude of gamefish. The Savage Gear® Gizzard Shad features an all new swinging treble hook harness that let anglers choose if they want the hook buried in the bait or swinging freely under the bait to make it...

The folks at Savage Gear® built the PVC Crab with one thing in mind - ultimate realism.Design based on 3D scan of an actual crabAir-filled claws for exceptional underwater actionLife-like appearanceAction draws fish from great distance

Designed to maximize the potential of the Vision Oneten jerkbait line, the proprietary 5D blank exhibits a crisply responsive - yet supple - action, much like a refined sportscar's suspension equally at home on the road or track. Whether transmitting...

When the bite gets tough - cold fronts roll in or fishing pressure peaks - hardcore swimbait anglers need a reliable option that still draws big strikes. Enter the KGB Lil Guy. Designed for those challenging conditions, this 120mm version brings the...

The Googan Baits® Scuddle Bug is a finesse-focused line-through swimbait designed to perfectly imitate a scurrying, fleeing crawfish. Built with lifelike details and an incredible swimming action, this bait is a game-changer for serious anglers looking...