Freshwater Fishing

Introducing a soft glide bait - the Berkley® Nessie. It will take an advanced tool / technique and open the door for entry level anglers while simultaneously unlocking new uses for anglers experienced with glide bait style fishing. Skip it, slide it, and...

Every ounce of the GF Series was designed with the serious baitcast angler in mind. It starts with a precision machined brass drive-train that’s supported by a five stainless steel bearing system. The low-profile, one-piece frame fits perfectly in...

SEVIIN's® GS Series started with a clean sheet of paper to create the ultimate spinning reel platform. A seven-bearing system and precision-designed drivetrain delivers ultra-smooth performance, while its carbon-fiber drag stays in the fight even with...

Based on anthropometric data, Trigon handle design recognizes that the human hand does not form a circle when closed. Instead, Trigon features a curved, triangular profile with a rounded inner apex to promote greater hand-to-blank alignment for...

The Bass X casting rod features Fortified Resin System (FRS), a proprietary St. Croix® rod technology. One-piece rod SCII carbon fiber blank Fast action FRS combines fortified super resin with new computer operated curing ovens for improved temp and...

Based on anthropometric data, Trigon handle design recognizes that the human hand does not form a circle when closed. Instead, Trigon features a curved, triangular profile with a rounded inner apex to promote greater hand-to-blank alignment for...

Avid Series rods feature proprietary St. Croix® rod technologies such as Integrated Poly Curve (IPC®) , Advanced Reinforcing Technology (ART™), Taper Enhancement Technology (TET), and Fortified Resin System (FRS). SCIII+ carbon fiber blank Fast...

These top performing Kastmaster® lures are legendary for their ability to catch big trout. Balanced spoon with wild action Plain treble hook Won't bend, break or corrode Ideal for ultra-lite, light spinning and ice jigging

The Trout Spoon Metallic Multi Pack offers a great selection of three top performing lures. Kastmaster®, Little Cleo® and Phoebe® lures Treble hooks Work great for both freshwater and saltwater applications

Kalin's® Slip Bobber Kit has an easy-thread tube design that allows you to slide your line through the bobber without getting stuck. This is a complete custom slip bobber kit and the bobber is weighted for superior performance. Kit includes:...

Kalin's® Slip Bobber has an easy-thread tube design that allows you to slide your line through the bobber without getting stuck. This slip bobber is weighted for superior performance. Single bobber Allows long distance casting Weighted Easy to see from...

The Mini Jerk Minnow bait mimics swimming motion of common baitfish in a smaller size Package of 10 Swift and lifelike Swimming action

The Red Eyed Shad has become the standard bearer lipless crankbait on the pro tour. Designed by Strike King's® National Pro-Staff, the Red Eyed Shad has incredible action and features some awesome paint jobs, premium hooks, 3D eyes and free-floating...

Delivering a wide wobble action in a 1.5 profile, Strike King's® Gravel Dawg 8 grinds through rock, wood, and grass better than any medium-diving crank bait in its class. Strike King pros Todd Castledine and Kevin VanDam worked diligently to design the...

Delivering a wide wobble action in a 1.5 profile, Strike King's® Gravel Dawg 10 grinds through rock, wood, and grass better than any medium-diving crank bait in its class. Strike King pros Todd Castledine and Kevin VanDam worked diligently to design the...

Hot on the heels of one of the most popular baits of 2023 comes the all-new Yamatanuki 2.5" from Yamamoto® Baits. Much like its 3.5" big brother, the 2.5" Yamatanuki is a power-finesse offering that fish can’t resist. It falls with the same...

There is no denying that the original 5" Senko is often imitated, but never duplicated. No other stickbait can match the quality, action, and success of the original Senko. Leaning heavily on the desired qualities and characteristics of that legendary...

With its lightweight, fast action carbon fiber blanks and a sleek matte concrete finish, the Option Bass offers a responsive and powerful fishing tool. Equipped with Seaguide Performance stainless guides and aluminum oxide inserts, the Option Bass...

Evolving from previous models, the newly redesigned Trout-Panfish II features reduced weights for improved balance and comfort, an up-locking reel seat, and a fresh new look. Trout Panfish II rods are built on high-performance IM carbon fiber blanks,...

With its lightweight, fast action carbon fiber blanks and a sleek matte concrete finish, the Option Bass offers a responsive and powerful fishing tool. Equipped with Seaguide Performance stainless guides and aluminum oxide inserts, the Option Bass...