Rapala

The adrenaline pumping X-Rap® Saltwater SubWalk™ is designed to perform a walk-the-dog swimming action just below the surface. Xtreme flash and side-to-side motion, with X-Rap® attitude,...

The shallow running X-Rap® Magnum® Xtreme trolls true at over 15 knots, allowing you to cover more water and trigger the speedsters of the deep. Sleek flat sides create a tight rolling action while...

Designed for extreme casting distances in the most demanding conditions, the X-Rap® Long-Cast is built heavy and tough to target large, aggressive saltwater predators. It's fished with a fast, steady...

This topwater bait features an exclusive design that radically alters the action of the lure. A V-Rap® body design, combined with tail-weighted balance, allows the lure to cut quick with the snap of...

This heavy-duty, high speed trolling lure is built for battling large predators. The translucent body, internal scale pattern, flash foil and distinct high-frequency rattle combine to create...

Swimming just below the surface, walk-the-dog anglers can use this incredibly effective technique anytime, anywhere. Chop, wind, even rough water can't stop the SubWalk®. Unique lateral tail fin adds...

Year after year, IGFA records show that the Rapala® Magnum® is the world's number one saltwater hardbodied lure.More record fish have been caught with Rapalas than any other lure.Saltwater...

Year after year, IGFA records show that the Rapala® Magnum® is the world's number one saltwater hardbodied lure. More record fish have been caught with Rapalas than any other lure. Saltwater...

The X-Rap® Magnum® has all the life-like scale detail and selections from the incredible patterns of the original X-Rap. The massive diving-lip takes the X-Rap Magnum deep - unassisted. Nothing to...

The exaggerated action of the jointed body allows a slower retrieve to trigger sluggish or finicky fish. Near neutral buoyancy, with a slight rise, provides a very natural wounded-minnow action...

Suspending X-Rap® Saltwater lures are designed to be cast or trolled and display the X-Rap Attitude that these baits are known for. Built to withstand saltwater fisheries with Perma Steel® 3X hooks,...