Googan Baits

The Googan Squad® Klutch lipless crankbait is designed for a realistic and tight wobble to mimic swimming baitfish and fleeing crawfish. Fish Klutch all year long, but this bait will really crush in...

The Googan Squad® Jr. Scout is a 3.5" hard-bodied jerkbait that looks and swims like a small baitfish. It operates best on spinning rods with light line. Tie this bad dude on whenever bass are...

The Banger is the dirtiest of square bills and designed to be fished around mondo hangouts like rock, wood, docks and bridge pilings. The square bill design allows for easy deflection when banged...

The Googan Squad® Poppin' Filthy Frog is designed to splash, spray and spit your way into a bite. A cupped mouth helps you walk the dog, keeping the bait in the zone longer. The 100% weedless body...

The Filthy Frog from Googan Squad® is a hollow-bodied topwater bait that cleans up in the slop. Its weedless design allows you to drag this bait through the thickest cover, and the bait's narrow-body...

The Muscle Rod is the heavy-duty stick built for big lures that require hefty hooksets. jigs, Texas rigs, frogs, and more big bass baits pair perfectly with this long and stout rod. At 7' 5", the...

If you're looking for that one do-it-all casting rod, the Googan Squad® Gold Series Go-To is the one for you. Hard baits, soft baits, jigs, topwaters and nearly everything in between, this...

The Googan Squad® Twitch rod is for lures that require rod tip movement. Lures that require jerking, slashing, ripping or twitching are ideal for this fishing stick. With every stroke of the rod tip,...

If you're looking for that one do-it-all casting rod, the Googan Squad® Go-To is the one for you. Hard baits, soft baits, jigs, topwaters and nearly everything in between, this medium-heavy powered...

Cast lightweight lures a country mile with the Googan Squad® Finesse Spinning Rod.Whether you're shaky head fishing offshore or skipping stick baits under the dock, this finesse rod is the deal. It...

Packed with features from head to tail, the 6" Trench Hawg's unique shape and flange create a ton of water displacement, which is sure to entice bites. Pull out the Trench Hawg and combat the biggest...

Packed with features from head to tail, the 4.65" Trench Hawg's unique shape and flange create a ton of water displacement, which is sure to entice bites. Pull out the Trench Hawg and combat the...

The Explode Toad is Googan Baits® take on a soft plastic topwater buzz frog. Using their patented flange, the Explode Toad is able to create explosive topwater action while maintaining a slow...

The in-line ribs and below the belly boot style tail on the Saucy Swimmer are designed to grab and disperse water while swimming to give the tail an irresistible wagging kick and the body a natural...

The in-line ribs and below the belly boot style tail on the Saucy Swimmer are designed to grab and disperse water while swimming to give the tail an irresistible wagging kick and the body a natural...

The in-line ribs and below the belly boot style tail on the Saucy Swimmer are designed to grab and disperse water while swimming to give the tail an irresistible wagging kick and the body a natural...

The Googan Baits® Rattlin' Ned will help you bring the noise. Each Rattlin' Ned is equipped with an internal rattle system that gently puts off a fish-friendly sound upon retrieval. While this is...

After countless requests, the folks at Googan Baits® has developed the perfect jig trailer. Using the Rattlin' Ned and Krackin' Craw as inspiration, and months of developing testing, the perfect...

Big worms catch big fish. The 10'' Mondo Worm was created by legendary angler and Texan Lake Fork Guy and was specifically designed for catching big ol' bass. Rig it up Texas style with a 5/0 hook...

The 7.25" is the smaller vision of the original Mondo Worm, with the same Mondo-catching ability. Perfect for dragging on the back of a Texas rig or a Carolina rig. Package of 8 Soft texture...