Shakespeare

Ugly won’t quit. Introducing the Ugly Stik® Carbon featuring 100% graphite for a lightweight rod, crisp action, and increased sensitivity while maintaining the legendary toughness you’ve...

The Ugly Stik® Carbon Inshore rod features 100% graphite for a lightweight rod, crisp action, and increased sensitivity while maintaining the legendary toughness expected from Ugly Stik.One-piece...

America’s favorite rod just got better! Ugly Stik® GX2™ pack spinning combo provides the ultimate combination of durability and convenience. Enjoy fishing anywhere you go with this...

America's favorite rod just got better! Ugly Stik® GX2™ is the next generation of Ugly Stik that combines the heritage and tradition of the original while maintaining the strength and...

America’s favorite rod just got better! Ugly Stik® GX2™ is the next generation of Ugly Stik that combines the heritage and tradition of the original while maintaining the strength and...

Tough, dependable and authentic, Ugly Stik® tackle bags are designed with the angler and outdoor conditions in mind. Heavy-duty 1680D body fabric Adjustable storm flap protects large interior...

With the Shakespeare® Wild Kratts® Beginner Combo, your kids can fish all day. Featuring a Gel-Tech comfort grip specifically designed for small hands, safety hook keeper to prevent snags, and...

Go to infinity and beyond with the Shakespeare® Disney® Lightyear kit! Featuring a Gel-Tech™ comfort grip specifically designed for small hands, safety hook keeper to prevent snags, and...

America’s favorite rod just got better! Ugly Stik® GX2™ is the next generation of Ugly Stik® that combines the heritage and tradition of the original while maintaining the strength and...

America's favorite rod just got better! Ugly Stik® GX2™ is the next generation of Ugly Stik that combines the heritage and tradition of the original while maintaining the strength and...

Start your engines with the Shakespeare® Mattel® Hot Wheels® Kit! Featuring a Gel-Tech™ comfort grip specifically designed for small hands, safety hook keeper to prevent snags, and practice...

Join Elsa and Anna in the city of Arendelle with a Shakespeare® Disney® Frozen II kit. Featuring a Gel-Tech™ comfort grip specially designed for small hands, safety hook keeper to prevent...

If you can dream it, you can be it with the Shakespeare® Mattel® Barbie® Kit! Featuring a Gel-Tech™ comfort grip specifically designed for small hands, safety hook keeper to prevent snags, and...

For the challenge of big game fishing, anglers around the world choose Ugly Stik® Bigwater™ rods for dependability, toughness and durability. The Bigwater series features Ugly Tech™...

Join Elsa and Anna in the city of Arendelle with a Shakespeare® Disney® Frozen Tackle Box. Multi-purpose box can also be used for small toys Durable construction Removable tray Easy to open...

Shakespeare® Crusader® combos have an exciting new look and feel. Featuring a new reel design and fun knight-oriented cosmetics, these combos are sure to get anglers excited to hit the water. Rod:...

For the challenge of big game fishing, anglers around the world choose Ugly Stik® Bigwater™ rods. Dependability, toughness and durability are the backbone of this series. The Bigwater series...

Introducing the Ugly Stik® Carbon casting series, featuring 100% graphite for a lightweight rod, crisp action and increased sensitivity while maintaining the legendary toughness you’ve come to...

Introducing the Ugly Stik® Carbon spinning series, featuring 100% graphite for a lightweight rod, crisp action and increased sensitivity while maintaining the legendary toughness you’ve come to...

Hide-A-Hook Bobber™ is a revolutionary bobber system that covers the hook when casting to allow kids to "Hook Fish, Not Parents"™ Package of three Weighted to allow easier and farther...