Vexilar Ultra Soft Pack Case

Back in 1960, Vexilar® was founded by John Uldrich and Robert Knutson. The first product was a small rangefinding device for determining visual distances for golfers. In 1968, Vexilar’s first venture into the sport fishing industry, The Model 104 Deptherm, was introduced. It has remained in the product line for over 40 years.

With nearly a million Vexilar units in use today, it’s no wonder serious anglers proudly state they will never go fishing without their Vexilar. Few companies can lay claim to a history characterized by a passion for quality and performance in every product.

Vexilar - A tradition of excellence and innovation for a better fishing experience.