Focus Prime 11 0 All Around SUP


Focus Prime 11' 0" All Around SUP

The Prime is one of Focus'® flagship, true all-around line of boards. These boards allow stability for the first-time paddler while intermediate paddlers can continue to develop their surf and paddle skills.

Prime boards are the ideal family of SUPs for paddlers who want to enjoy paddling in flat water conditions or medium waves.

  • All-around SUP
  • E-Core construction
  • 2+1 Fin system
  • Carrying handle
  • Dual leash plugs
  • EVA traction pad
  • GoPro® Camera mount
  • One way vent plug
  • Thickness: 4-5/8"
  • Weight: 28 lbs.
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Surfing always played a pivotal role in the lives of Nitzan Benhaim, Jacob Benzvi, and Tal Meirovitch. It pretty much dictated where they ended up.

In late 2008, the three surfers made the decision to open Focus® Surfboards and produce boards that they believe in; only the best in quality and value. With Nitzan in Hawaii, Jacob in California and Tal in Israel, they were well-positioned to bring Focus boards to very diverse markets.

They started with just three shapes and now the lineup has grown to 24 SUP boards and a full line of SUP-dedicated accessories. They've teamed up with Body Glove®, Standup Paddlesports® (Santa Barbara, CA) and Surf Diva®, and have brought Focus SUP Hawaii to a worldwide distribution level as a top SUP builder.
Description Dimensions Recommended weight Volume Price


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Product Details

Focus Prime 11' 0" All Around SUP

SKU #:
11' 0"L x 32"W
Recommended weight:
Up to 230 lbs. (user & gear)
198 Liters
11' 0"L x 32"W Up to 230 lbs. (user & gear) 198 Liters
Call to Order: 1-888-439-9036