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Berkley PowerBait MaxScent The General Lure - 8-24 Pk.
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Berkley PowerBait MaxScent The General Lure - 8-24 Pk.

PowerBait® MaxScent baits release a super-charged scent field, attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the hardest to catch fish. The soft yet durable material provides for life-like action 

  • Releases super-charged scent field
  • Durable and long-lasting
  • Classic slow falling stick bait wiggle action
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The year was 1937 and 16-year old Berkley Bedell decided to take $50.00 from his paper route earnings to start a business selling his hand-tied flies to fishing tackle shops and vacationing anglers. Soon, neighborhood girls were working for him in their homes and in his basement making flies, silkworm gut, and cable wire leaders.

Berkley's ongoing experimentation over the next few years would lead, in 1959, to the introduction of the infamous Berkley® Trilene® monofilament line. Since that time, the company has added rods, baits and countless other product innovations to become one of the world's leading tackle companies.

For lures, line, fishing accessories and more, you can count on the Berkley line of products.
Description Color(s) Size / Weight Application Price  

1436793 - 8 pk.

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Berkley PowerBait MaxScent The General Lure - 8-24 Pk.
1436793 - 8 pk.

SKU #:
06654917
UPC #:
028632776209
Color(s):
Green Pumpkin Candy Red
Size / Weight:
Length: 5"
Application:
Freshwater
Action(s):
Wiggling
Style:
Soft bait
Green Pumpkin Candy Red Length: 5" Freshwater $6.99

1436791 - 8 pk.

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Berkley PowerBait MaxScent The General Lure - 8-24 Pk.
1436791 - 8 pk.

SKU #:
04153037
UPC #:
028632776186
Color(s):
Green Pumpkin
Size / Weight:
Length: 5"
Application:
Freshwater
Action(s):
Wiggling
Style:
Soft bait
Green Pumpkin Length: 5" Freshwater $6.99

1436787 - 8 pk.

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Berkley PowerBait MaxScent The General Lure - 8-24 Pk.
1436787 - 8 pk.

SKU #:
04153011
UPC #:
028632776148
Color(s):
Baby Bass
Size / Weight:
Length: 5"
Application:
Freshwater
Action(s):
Wiggling
Style:
Soft bait
Baby Bass Length: 5" Freshwater $6.99

1436788 - 8 pk.

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Berkley PowerBait MaxScent The General Lure - 8-24 Pk.
1436788 - 8 pk.

SKU #:
04153029
UPC #:
028632776155
Color(s):
Black
Size / Weight:
Length: 5"
Application:
Freshwater
Action(s):
Wiggling
Style:
Soft bait
Black Length: 5" Freshwater $6.99

1436795 - 8 pk.

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Berkley PowerBait MaxScent The General Lure - 8-24 Pk.
1436795 - 8 pk.

SKU #:
04153045
UPC #:
028632776223
Color(s):
June Bug
Size / Weight:
Length: 5"
Application:
Freshwater
Action(s):
Wiggling
Style:
Soft bait
June Bug Length: 5" Freshwater $6.99

1547503 - 24 pk.

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Berkley PowerBait MaxScent The General Lure - 8-24 Pk.
1547503 - 24 pk.

SKU #:
13983499
UPC #:
028632964286
Color(s):
Green Pumpkin Red Candy
Size / Weight:
Length: 5"
Application:
Freshwater
Action(s):
Wiggling
Style:
Soft bait
Green Pumpkin Red Candy Length: 5" Freshwater $19.99

1547294 - 24 pk.

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Berkley PowerBait MaxScent The General Lure - 8-24 Pk.
1547294 - 24 pk.

SKU #:
13983473
UPC #:
028632962282
Color(s):
Green Pumpkin
Size / Weight:
Length: 5"
Application:
Freshwater
Action(s):
Wiggling
Style:
Soft bait
Green Pumpkin Length: 5" Freshwater $19.99

1547502 - 24 pk.

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Berkley PowerBait MaxScent The General Lure - 8-24 Pk.
1547502 - 24 pk.

SKU #:
13983481
UPC #:
028632964279
Color(s):
Baby Bass
Size / Weight:
Length: 5"
Application:
Freshwater
Action(s):
Wiggling
Style:
Soft bait
Baby Bass Length: 5" Freshwater $19.99