Reef® has always inspired to blend the cool and casual attitude of the beach with a commitment to nurturing the lifestyle that follows. At the core of the Reef brand are authentic, surf inspired designed products that have been worn by millions of Reefers around the world since the company originated in 1984.
The brand is further defined by the elite class of Reef ambassadors that scour the globe in search of the best waves, surrounded by some of the most beautiful and remote places on the planet. Riders like Bobby Martinez, Sofia Mulanovich, Rob Machado and Mick Fanning live out a fantasy that only a small portion of the world ever gets to experience. Reef is all about finding that place, and savoring the feeling no matter where you may be.
After nearly two decades, the company is thriving as one of the leading surf brands in the world offering men's closed toed footwear and apparel along with women's and kid's sandals. Through all the years, Reef is driven by the same constant they are surfers at heart, drawing influences from the world around them. They still stand for the same things that the company was founded on back in 1984.